Over a 24-year career, Greg has built and led flagship national initiatives, multi-million dollar ventures, and enterprise-level platforms that have engaged millions of rising citizens across the country. His work specializes in architecting national platforms, data-driven strategies, and high-visibility initiatives that foster next-generation affinity, deepen institutional trust, and elevate long-term brand resonance for brands, companies, higher education institutions, and nonprofit organizations.

Greg started his career at 12 years old when he designed and launched his first nonprofit to address a gap in his community. Trusted with real-world responsibility at an early age, this immersive experience fundamentally shaped his approach to leadership. It proved a core thesis that guides his work today: emerging generations have potential that organizations can capitalize on with the right scalable environments, modern systems, and data-driven experiences.

Currently directing the multi-million dollar enterprise portfolio for a Fortune 70 company, some of Greg’s recent accomplishments include:

• Flagship National Platforms & Innovation: Designed, launched, and scaled signature enterprise infrastructures from the ground up, including The Allstate Foundation College Service Grants that invested in 110+ universities, The Allstate Foundation National Youth Service Summit, and the Service Stars national platform in partnership with TIME Magazine. Spearheaded an innovative ecosystem with DonorsChoose to scale Classroom Service Grants, delivering $1.7M+ directly to nearly 5,000 student-led initiatives across the country.

• Data, Empirical Research & Board-Level Advising: Created the $15M Allstate Foundation Research-to-Impact Initiative and co-authored a nationally representative research framework with Gallup that is influencing how major employers, institutions, and higher education empower the next generation.

• Cross-Sector Joint Ventures & Cultural Media Properties: Engineered high-stature partnerships at the intersection of industry, sports, and media, including securing a partnership between Toyota Motor North America, Dallas ISD, and SMU to establish an innovative STEM school. Executive produced award-winning corporate social impact docuseries.

Greg is also an author. In his book, The Intentional Navigator, he provides practical, systems-based approaches to help individuals make better decisions, build sustainable momentum, and protect their focus in a world disrupted by technological changes, fragmented attention, and burnout. Drawing directly from his career navigating complex corporate, entrepreneurial, and cultural landscapes, Greg delivers tools to help lead their lives with greater clarity, purpose, and intention.

To contact Greg, please email greg@gregweatherford.com.